Jacksonville Jaguars’ Training Camp Draws Fans to Miller Electric Center

As the sun rose over Jacksonville’s Miller Electric Center on a humid July morning, a line of orange-and-teal-clad fans already stretched 50 yards outside the facility’s gates—each eager to catch a glimpse of the Jacksonville Jaguars’ 2025 training camp. For the third consecutive year, the Jaguars’ preseason preparations at the state-of-the-art complex have become a must-attend event for local supporters, drawing an average of 3,500 fans per open practice—up 20% from 2024. What makes these camps so magnetic isn’t just the chance to watch players like Trevor Lawrence and Travis Hunter practice; it’s the Miller Electric Center’s design as a fan-centric space, where supporters can interact with the team, enjoy family-friendly activities, and feel like part of the Jaguars’ inner circle. From autograph sessions to live drill demonstrations, every element of the camp is crafted to turn a day of football practice into a memorable community experience. Jacksonville Jaguars’ Training Camp Draws Fans to Miller Electric Center is a story of how a facility and a team have come together to create something bigger than preseason preparation—it’s a celebration of Jaguars fandom.

The Miller Electric Center’s physical layout is a key reason fans keep returning, as it prioritizes accessibility and visibility in ways few NFL training facilities do. Unlike older complexes where fans are separated from players by tall fences or distant bleachers, the center features low-slung barriers around its four practice fields, letting supporters stand just 10 feet away from drills. The main field is surrounded by a 5,000-seat grandstand with shaded sections (critical for Jacksonville’s summer heat) and large video boards that broadcast close-up footage of plays—so even fans in the back rows don’t miss a moment. For families with young children, the center has a dedicated “Kid Zone” with inflatable football toss games, face-painting stations, and a mini practice field where kids can run routes with Jaguars cheerleaders. “We came last year, and my son still talks about catching a pass from the cheerleaders,” said Sarah Mendez, a fan from Orange Park who arrived with her 7-year-old. “This year, he’s begging to meet Trevor Lawrence—and with how close the fields are, maybe he will!” The center also offers free water stations and concession stands with affordable snacks (think \(3 hot dogs and \)2 lemonade), ensuring fans can stay comfortable all day. Jacksonville Jaguars’ Training Camp Draws Fans to Miller Electric Center is made possible by a facility that puts fans’ needs first.

The Jaguars’ commitment to fan interaction is another major draw, turning passive observation into active engagement. Each open practice includes a 30-minute “Autograph Hour” after drills, where 10-15 players rotate through designated spots to sign jerseys, photos, and footballs. In 2025, the team expanded this to include “Position Group Meetups”—so fans can chat with defensive linemen like Arik Armstead or wide receivers like Travis Hunter in small groups. During a recent practice, Hunter spent 20 minutes talking to a group of high school football players, giving them tips on route-running and posing for selfies. “He didn’t have to stay that long, but he did,” said Jake Torres, one of the students. “It makes you feel like he actually cares about the fans.” The Jaguars also host themed days to keep things fresh: “Military Appreciation Day” features a flyover by the Jacksonville Naval Air Station and free tickets for veterans, while “Local School Day” invites area students to attend practice as part of a football-themed educational program. On “Fan Appreciation Day,” the team even gives away free Jaguars gear—hats, towels, and mini helmets—to the first 1,000 attendees. These touches turn a day at camp into more than just watching football; it’s a chance to connect with the team on a personal level. Jacksonville Jaguars’ Training Camp Draws Fans to Miller Electric Center is built on this culture of accessibility and gratitude.

For the Jacksonville Jaguars, the fan turnout at Miller Electric Center isn’t just good for morale—it’s a strategic investment in building long-term loyalty. The team’s front office views training camp as an opportunity to convert casual fans into season-ticket holders and young supporters into lifelong followers. This year, the Jaguars set up a “Ticket Info Tent” at the center where fans can speak with sales representatives, take virtual tours of TIAA Bank Field, and even purchase discounted season tickets on the spot. “We’ve already sold 150 new season-ticket packages from the tent this month,” said Chris Smith, the Jaguars’ director of ticket sales. “Fans come to camp, feel the energy, and decide they want to be part of it all season long.” The Jacksonville Jaguars also use camp to gather feedback from fans—via short surveys and in-person conversations—about what they want to see at games (better food options, more kid-friendly activities, etc.). This feedback loop ensures the team is always improving the fan experience, both at camp and during the regular season. “When fans tell us they want more shaded seats at the stadium, we listen,” Smith said. “Camp is where we build that dialogue.” Jacksonville Jaguars’ Training Camp Draws Fans to Miller Electric Center is a way for the team to invest in its most valuable asset: its fanbase.

The Jacksonville Jaguars also leverage the Miller Electric Center’s location to deepen their connection to the local community, turning camp into a regional event. The center is just 15 minutes from downtown Jacksonville and easily accessible from surrounding cities like St. Augustine and Gainesville—so fans from across North Florida can attend. This year, the team partnered with local radio stations to host “Camp Caravans,” where fans can ride buses to the center for free (with a donation to the Jaguars Foundation, which supports local youth sports). The Jacksonville Jaguars also work with local businesses to create camp-themed promotions: restaurants like The Loop Pizza Grill offer discounts to fans who show their camp tickets, while grocery stores sell “Jaguars Camp Packs” with snacks and team gear. These partnerships turn camp into a community-wide celebration, not just a team event. “We’re proud to be part of Jacksonville,” said Jaguars head coach Doug Pederson, who often walks through the fan areas to greet supporters. “Camp at Miller Electric lets us give back to the community that supports us every Sunday.” For fans, this local focus makes the Jaguars feel like “their team”—not just a professional franchise. Jacksonville Jaguars’ Training Camp Draws Fans to Miller Electric Center is a celebration of Duval County and the people who make it special.

Looking ahead, the Jacksonville Jaguars plan to keep expanding the fan experience at Miller Electric Center, with new features like “Behind-the-Scenes Tours” (where fans can visit the team’s locker rooms and meeting spaces) and “Live Practice Commentaries” (where former players explain drills and plays in real time). The team also hopes to host joint practices with another NFL team at the center in 2026—something that would draw even more fans and media attention. “We want Miller Electric Center to be the best training camp destination in the NFL,” said Meghann Burke, the Jaguars’ chief marketing officer. “Every year, we ask ourselves: How can we make this better for fans? And every year, we deliver.” For Jacksonville Jaguars fans, this means more opportunities to connect with the team they love—whether they’re watching Travis Hunter run a deep route, getting an autograph from Arik Armstead, or just spending a day with family in the Kid Zone. Jacksonville Jaguars’ Training Camp Draws Fans to Miller Electric Center isn’t just a summer tradition; it’s a testament to the bond between a team and its community—a bond that grows stronger every time a fan walks through the center’s gates.